Late Payment
and
Debt Management:
How Do You Encourage Timely Payment By Your Customers?
A constant that I find in
business coaching is that many micro-businesses struggle with late
payments. The general experience is that taking a non-paying customer
to court is not only very unpleasant but it is also expensive,
distracting and time-consuming. Yet it is easy to practice effective
debt management if you know how.
One of my clients has
developed four steps to speed the payments he is due:
Watch your customers’
accounts
You must be able to
distinguish between your customers who are struggling with overwhelming
workloads, and those who choose to default on your payment as they spiral
into insolvency.
·
The first sort will respond to help and encouragement
so that their late payments can be softened with the addition of interest
when they get round to paying you.
·
The second sort are cynically withholding your rightful
payment to delay their own day of reckoning with bankruptcy. Your best
response will be to seize whatever you can before their cash runs
out.
So keep an eye on your
customers, be interested in their business health and listen for
trade gossip about them. By monitoring the size of your customer's debt
against their current credit rating, you can decide whether to
encourage them to clear their debts before accepting further orders from
them.
Help your customers to
pay
You must ensure that your
invoices are effective: state your business name and contact
details, note the quantity of each product or service supplied, state the
price charged (with tax if charged) and show any non-standard settlement
terms.
Presenting your invoice
just before your customer's monthly accounting date will enable them
pay the invoice immediately and not lose it in their in-tray.
Chase overdue accounts
promptly
On the due date, send a
polite letter or e-mail to remind your customer about their overdue
payments. You can show your commitment to being paid by telephoning
directly to the buyer, the managing director and the business owner.
Do record every letter,
e-mail and phone call you make – both to track overdue accounts and in
case you need evidence for later use in court.
In England, the Late
Payments Directive allows interest to be charged at current bank rates on
overdue accounts. Sometimes your polite hint to your customer will trigger
them to pay up at the invoiced price rather than wait to incur interest
too.
Discuss differences and
negotiate outcomes
The UK Better Payment
Practice Group have a range of helpful suggestions about the techniques
you can use to trace debtors who might be difficult to contact. The
shock of finding that they are still accessible can convince such
customers to settle your bill.
Where debtors have a habit
of contesting invoices, you might benefit from hiring an authorised
mediator or professional arbitrator to judge the claim you want to
assert. This approach can extract a fair payment from your customer
without incurring court costs.
Debt collection agencies
will purchase bad debts (at a realistic discount) saving you the time and
aggravation involved in obtaining settlement. Often the agency will
pursue their purchased debt vigorously so you should restrict this
approach to one-time sales or where you have no interest in future sales
from that customer.
When you choose to pursue
legal action, you might ask the Insolvency Service whether your customer
is already out of business. Then you will need to brief a solicitor
or attorney and get them to help you approach the court for a Small
Claims settlement and an insolvency order.
Using a payment
procedure to manage your cashflow
Where my clients follow
this sort of procedure for managing customer payments, the rigour
and attitudes involved seem to influence the good customers to meet their
promise to pay for the goods received. Equally this approach seems
to frighten off the bad customers so their take their unprofitable business
elsewhere.
|
Adrian Pepper
coaches people through business and personal difficulties, helping
companies figure out what to do, how to move forward and what to get
organised. You can contact him through
Help4You Ltd, through his
website at
http://www.help4you.ltd.uk
or by phone +44-7773-380133. At
http://feeds.feedburner.com/help4you,
you can listen to his podcast for small businesses.
|